• Focus entirely on leading active ingredients;
• Premium positioning of the new products with a shift to more luxurious packaging;
• A product concept that is not limited to just one product series, but can be successfully combined with all biotrade product series in facial care;
• We are focusing on the biotrade brand, relying on its increasingly wide recognition.

• Retinol is proven to be the best and most effective ingredient in cosmetics, which gives real and visible results in anti-aging care and the fight against fine lines and wrinkles, loss of density, volume and elasticity.

• Retinol stimulates the production of collagen and at the same time slows down its degradation.
• Retinol stimulates better cell regeneration, which leads to a visible and long-lasting anti-aging effect.

• Accelerates cellular metabolism

• Accelerates skin regeneration

• Reduces fine lines and wrinkles

• Fights the signs of aging and restores the skin’s youthful appearance
• Smoothens and tightens the skin
• Stimulates the synthesis of collagen and elastin

A serum that reduces fine lines and wrinkles, stimulates collagen synthesis and cell renewal, smoothens and tightens the skin. It contains a new 4th generation retinoid – hydroxypinacolone retinoate (HPR), with a highly effective and fast action, without irritating the skin.

HOW TO USE:

Apply in the evening to clean and dry skin, avoiding the eye area. The use of SPF 50+ sunscreen during the day is mandatory. Do not use it together with other products containing retinol.

ACTIVE INGREDIENTS:

Hydroxypinacolon retinoate – HPR

DIRECT ACTING RETINOID

An advanced and proven effective form of vitamin A, which is synthesized from retinoic acid and a small molecule pinacol. It provides instant

penetration of the entire quantity, without losses and additional metabolizing.

HPR acts much more quickly and effectively on the aging signs – fine lines, wrinkles, loss of density and volume, hyperpigmentation, while the formula is extremely stable, with almost no irritating effect.

Retinoids /Retinol, Retinaldehyde, Retinyl esters/ go through several metabolic transformations, penetrating our skin after application, until they reach their biologically active form – retinoic acid. Whatever retinoid is applied, it must be converted to retinoic acid in order to be absorbed by the skin.

The fewer the steps of transformation, the faster and more effectively the retinoid acts.

An all-trans direct retinoic acid ester and therefore no conversion is necessary – the ingredient activates its action immediately.

*100% Tolerance and no side effects

According to a clinical test conducted with 30 volunteers and applying HPR 0.2% for 28 days.

• Reduces fine lines and wrinkles
• Evens out the complexion
• Increases skin elasticity
• Moisturizes intensively and deeply

It reduces fine lines and wrinkles, evens out the complexion, increases elasticity and restores the skin’s radiance. A formula with retinol, vitamin B5 and probiotics that hydrates and visibly reduces the signs of aging.

HOW TO USE:

Apply in the evening on clean and dry skin until completely absorbed. Use three times a week, as the last step in skincare and instead of a night cream. The use of SPF 50+ sunscreen during the day is mandatory.

Active ingredients

Retinol 0.5%

Double action

A combination between a new generation of retinoid – Hydroxypinacolone retinoate and Retinyl palmitate, which acts effectively on the signs of aging – fine lines, wrinkles, loss of density and volume. On one hand – a quick and direct effect, and on the other – it stores retinol reserves in the skin.

Pro-Vitamin B5

A water-soluble vitamin that contributes to the strengthening of the skin barrier by improving its ability to retain moisture – it supports hydration in depth. Improves skin elasticity and helps reduce hyperpigmentation and signs of aging – fine lines and wrinkles.

*The two routines can be performed alternately every other evening.